2021 Supercars Championship streaming fracas with Channel 7 Plus & Kayo Sports


Network Ten chose to pull the plug a few months ago a six-year stint.

They enjoyed a great time with the Australian touring car series.

But the lack of streaming options saw their options limited. It is because Foxtel/Telstra has exclusive IPTV rights.

And the only way Ten did their best is through traditional TV.

It is unfortunately difficult to see Ten get their full money back in return.

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Ten still has the Formula 1, MotoGP & Melbourne Cup in 2021.

RPM magazine show will most likely be in the dumps due to the loss of Supercars.

But Ten will still acquire sports as long as it makes commercial sense.

Channel 7, via their boss James Warburton is an excellent figure in this series.

He used to be the boss at Supercars before.

And James successfully arranged Seven’s return to Supercars from 2021.

They have a rich history of motor racing here from 1963-1997 & 2007-2014.

Channel 7’s third spell in Supercars will come off a bit cheaper at $4 million a year.

Their free contact will remain the same from six years ago with only air six races live with the rest as highlights.

There is one advantage here with Channel 7 plus allowed to stream Supercars for the first time.

Fox Sports remains the primary TV partner of Supercars.

They can air every race live, with most of them as exclusive.

That portion may go on for another five years. It may have upset & locked out Supercars fans.

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But there is one change at least to appease that section of people.

Fox Sports would arrange some entire races for free via Kayo Sports.

It is a sensible move to make this happen in front of a paywall.

Kudos to Fox on answering their solution to balance paid and free content.

I saw a newspaper article online about Kayo/Fox streaming woes with Seven.

I am sure that Kayo will only stream Supercars for free. But only on events that Seven is not allowed to show LIVE.

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It makes it straightforward for everyone, so both sides win, especially for those who cannot fork out a subscription.

Not only can they watch just the six big races on Channel 7 TV/Channel 7 plus.

They can watch at least every other Sunday race via the free Kayo platform.

Let Channel 7 & Fox Sports settle this matter ASAP.

And another change coming to the table is the broadcast teams.

I am aware Channel 7 has a line up with the TCR Australia/S5000 Team.

But most of these people do come from Supercars Media.

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Plus one to two Seven personnel such as Mark “Berretts” Beretta and Abbey Way.

It is going to be similar to the Supercars coverage on Channel 7.

And it is not the first time we have seen this happen.

You may go back to January when Fox has full control of the Bathurst 12 hour. With Channel 7 plus/7mate only broadcasting the entire Sunday race.

Even though most people in this coverage are in-house, they allowed a Channel 7 member like Berretts to represent their Free TV portion.

Abbey would still be part of Seven’s Supercars coverage. But not in a hosting role & only do feature reports.

They will follow a full broadcast from Fox Sports. And add “Berretts” as the Supercars full-time pit reporter.

That way, Seven is sharing some of their commentary with Fox Sports.

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